Founder
Updated September 2026
CEE Growth Partners
Founder of CEE Growth Partners · CEE market entry, commercial development and regional growth
Jacek Dymkowski is the Founder of CEE Growth Partners, a market-entry and commercial growth business based in Warsaw, Poland. He helps international AdTech, MarTech, retail media and commerce technology companies assess opportunities and develop their commercial approach in Central and Eastern Europe.
His background combines enterprise sales, digital media, data, partnerships, team leadership and regional operations. His previous leadership roles include Managing Director Poland & CEE at KINESSO and CEO of Adrino.
About Jacek
Jacek works with founders, CEOs, CROs and international growth leaders deciding where and how to expand in CEE. Through CEE Growth Partners, he connects market assessment with practical commercial work: priority accounts, buyer requirements, partner qualification, proposition refinement and the next stage of execution.
His experience spans technology businesses and media agencies, informing how he approaches the relationships between vendors, agencies, advertisers and delivery teams. His principle: establish what the market requires, then build the commercial organisation to serve it.
Areas of expertise
CEE market-entry strategy
Defining the expansion question, comparing markets and identifying assumptions to test before committing resources.
Buyer validation and enterprise sales
Investigating customer problems, mapping decision-makers, developing senior conversations and evaluating the purchasing path.
Proposition development and pricing
Translating capabilities into a defined offer, choosing the first segment and testing positioning, packaging and commercial assumptions.
Partner development
Assessing how agencies, technology providers and commercial partners contribute access, implementation and delivery.
Regional commercial leadership
Connecting account development, team responsibilities, financial accountability and cross-market coordination.
Career highlights
KINESSO — Managing Director Poland & CEE
Jacek held this role at KINESSO, part of IPG Mediabrands. His former position is documented in reporting on leadership changes. AboutMarketing coverage.
Reprise Media — Managing Director
His appointment was announced in 2020. The remit included business strategy, client relationships, team management and oversight of major projects. WirtualneMedia announcement.
Adrino and Netsprint Group
Earlier roles included CEO of Adrino and Sales Director at Netsprint Group, alongside mobile marketing experience at Publicis Media and Agora. These positions are recorded in his IAB MIXX Awards 2021 biography.
Cloud Technologies — Head of Growth appointment
In 2025, Cloud Technologies announced Jacek’s appointment as Head of Growth. The announced remit covered business development strategy, market opportunities, sales processes and coordination of international sales teams. CRN Polska report.
IPG Mediabrands Poland — industry recognition, 2020–2024
During Jacek Dymkowski’s tenure at IPG Mediabrands, from November 2020 to October 2024, the group’s work in Poland received industry recognition for marketing effectiveness, digital performance, consumer engagement and integrated campaigns.
Effie Awards Poland
2023 — Silver: Teoria wielkiego Boom — Froneri
2023 — Silver: o.b. SQUAD — o.b.
2023 — Silver: Norweski sposób na zdrowe życie — Möller’s
2023 — Bronze: Bez Listerine® to nie to samo — Listerine
2023 — Bronze: Adults Welcome — LEGO
2022 — Silver: Różni ludzie. Wspólna marka — Jordan
2022 — Bronze: Pomagamy w gotowaniu i niemarnowaniu — Winiary
2021 — Silver + Bronze: LEGO Masters — Moda na budowanie — LEGO
2021 — Bronze: Lato Pełne Smaku — Winiary
2021 — Bronze: Niektóre sprawy proszą się o dokończenie — Listerine
2021 — Bronze: Każdy ma swoje Grześki — Grześki
2020 — Silver: Žatecké Noviny — Žatecký Světlý Ležák
2020 — Silver: O.b.® do, działaj bez wahania — o.b.
IAB MIXX Awards Poland
2023 — Bronze — Limited Budget: Adopciaki znajdują nowe domy dzięki kampanii w wyszukiwarce — Nestlé, Purina & Adopciaki
2023 — Distinction — Launch: Teoria Wielkiego BOOM — Froneri, Kaktus Boom
Golden Arrow
2023 — Main Award — Digital Marketing / SEM: Wpływ kampanii Google Ads na adopcję zwierząt — Nestlé, Purina & Adopciaki
2022 — Distinction — Integrated Campaign / B2C: Familijne — Mus je schrupać… zanim znikną! — Colian
2021 — Golden Arrow — Sales Promotion / B2C: Loteria promująca nową linię lodów Kaktus Shake — Froneri Polska
Award records: Effie 2023 · Effie 2022 · Effie 2021 · Effie 2020 · IAB MIXX 2023 · Golden Arrow 2023 · Golden Arrow 2022 · Golden Arrow 2021
Selected experience
Selected projects delivered in previous leadership roles.
AdTech and data commercial development
Refining a local enterprise proposition, prioritising stakeholders and accounts, and leading conversations with agencies, advertisers and technology partners in Poland and the wider CEE ecosystem.
Building a specialist digital proposition
Publisher strategy, segmentation, pricing, packaging and initial sales, linking proposition design with senior buyer conversations.
Regional digital and programmatic operations
Team structure, service scope, financial accountability and client governance connecting CEE operations with Western European teams.
CEE markets and international focus
Based in Warsaw, Jacek has held leadership responsibilities covering Poland and the wider CEE region. CEE Growth Partners can assess Poland, Czechia, Romania, Hungary, the Baltic states and other CEE markets according to product, buyer segment and priorities.
Each engagement defines where research, buyer conversations, partner qualification or execution are required. The business works with companies expanding from markets including the UK, DACH, France, Benelux and the Nordics.
Industries and technology categories
His background spans digital media, AdTech, audience data, programmatic advertising and digital marketing. Current market-entry work focuses on AdTech infrastructure, MarTech software, retail and commerce media, data and audience activation, measurement, e-commerce and commerce technology.
Each assessment begins with buyer problems, purchasing processes and delivery requirements.
Industry participation and public background
Jacek Dymkowski previously served on the Supervisory Board of IAB Polska, Poland’s internet industry employers’ association, which develops standards and good practices, supports market research and education, and represents the sector. He has served on the Forum IAB Programme Council and the IAB MIXX Awards jury on multiple occasions, including the documented 2021 and 2022 jury editions. His speaking experience includes Forum IAB in Warsaw, Evolution in Budapest and StarlightDigital in Kyiv. He is a graduate of the University of Warsaw’s Faculty of Journalism and Political Science.
Articles by Jacek Dymkowski
How to choose the right first CEE market — attractiveness, company fit and execution.
Poland vs Czechia vs Romania vs Hungary — comparing four entry candidates.
CEE retail media and digital commerce trends 2026 — readiness, data, measurement and routes to market.
Discuss your next CEE decision
Start with the decision your leadership team needs to make: selecting a market, testing a proposition or building local commercial ownership.
Book a 30-minute CEE Opportunity Call
For business enquiries, interviews or expert commentary: jacek@ceegrowthpartners.com.